EU General Data Protection Regulation (GDPR)

EU General Data Protection Regulations (GDPR) are a set of regulations developed by the European Commission, intended to strengthen data protection for individuals within the European Union.

The regulations are applied from 25th May 2018. Appended are a set of links to materials relating to the GDPR that may be useful in assisting your understanding of the new Regulations. – the Direct Marketing Association hub on GDPR – ICO hub on GDPR –  a useful ’12 step’ guide from the ICO on starting preparations for GDPR – a useful beginners course on GDPR for marketers


PAF Advisory Board Guidance

It is not possible for the PAF Advisory Board to provide generic guidance about the implications of GDPR for PAF users. If you have a query about GDPR in relation to the management of PAF by Royal Mail you should contact the Royal Mail Address Management Unit at

Compliance with the requirements of GDPR in your own business is for you to ensure for yourself.